Just wondering in general if "off the plan" properties are hard to move? And for those SSs who are successful with them, any ideas on what works best in enticing the buyers?
It's just selling a property at the end of the day, so it comes down to supply and demand. You'll find that the people who sold it to you will have little interest in reselling yours becuase they probably get paid up to and sometime more than double the normal sales commission.
Do you mind telling everyone where this is happening and what area?..My experience has been that off the plan sales are only hard to move to owner occupiers. Not having the physical product removes the ability to get the same emotional connection that one can get from physically being able to see and fall in love with the product.
As we specialse in investment sales this isn't as much of an issue. One of the big selling points of off the plan sales comes from the capital growth achieved with minimal holding costs. Effectively the purchaser is paying today's prices for a product that should have achieved capital growth upon completion. Obviously this depends on the current market and the time from contract to completion.
Basically a 10% deposit (or different depending on the deposit) is yielding 100% of the capital growth on the property for the time frame until settlement.