Off the Plan - easy or hard to sell?

Just wondering in general if "off the plan" properties are hard to move? And for those SSs who are successful with them, any ideas on what works best in enticing the buyers?
Frizzle
 
My experience has been that off the plan sales are only hard to move to owner occupiers. Not having the physical product removes the ability to get the same emotional connection that one can get from physically being able to see and fall in love with the product.

As we specialse in investment sales this isn't as much of an issue. One of the big selling points of off the plan sales comes from the capital growth achieved with minimal holding costs. Effectively the purchaser is paying today's prices for a product that should have achieved capital growth upon completion. Obviously this depends on the current market and the time from contract to completion.

Basically a 10% deposit (or different depending on the deposit) is yielding 100% of the capital growth on the property for the time frame until settlement.
 
It's just selling a property at the end of the day, so it comes down to supply and demand. You'll find that the people who sold it to you will have little interest in reselling yours becuase they probably get paid up to and sometime more than double the normal sales commission.

You'll find that investors will be happier buying, however if there is a display suite, then people looking for PPOR may nibble a bit.

Word of warning, if you're thinking of selling an off the plan property and you're getting close to settlement, either be prepared to lower your price or have finance ready to buy the thing - last think you want is to be hanging onto a property you don't want, can't afford and can't sell.
 
It's just selling a property at the end of the day, so it comes down to supply and demand. You'll find that the people who sold it to you will have little interest in reselling yours becuase they probably get paid up to and sometime more than double the normal sales commission.

Although the comms are often higher in investment stock, i assure you we have no hesitation to help our clients sell their existing property!
 
My experience has been that off the plan sales are only hard to move to owner occupiers. Not having the physical product removes the ability to get the same emotional connection that one can get from physically being able to see and fall in love with the product.

As we specialse in investment sales this isn't as much of an issue. One of the big selling points of off the plan sales comes from the capital growth achieved with minimal holding costs. Effectively the purchaser is paying today's prices for a product that should have achieved capital growth upon completion. Obviously this depends on the current market and the time from contract to completion.

Basically a 10% deposit (or different depending on the deposit) is yielding 100% of the capital growth on the property for the time frame until settlement.
Do you mind telling everyone where this is happening and what area?..
willair.
 
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