Terry,
For the clients who want a long term plan, I put a 10 year strategy together for them, about 80 pages or so and it outlines where they are now, what position they want to be in, and a strategy to get there. It takes around 8 to 10 hours to put together, I incorporate tax projections (I am an accountant by profession), advise on structure and ownership, net return models, lender selection and why and which order, LVR's, property price and characteristics they need to get the loan for the next IP etc.
I charge a fixed fee and for clients who then use my services to obtain a loan, I rebate the upfront commission back to them. Depending on the loan size and lender, they can be in front after settlement.
Clients have ranged from those who are starting out and know they need to do something but no idea how, or little time, to clients who have one IP but do not know how to finance a second let alone a third, to clients with 10 and run into lender issues of not being able to borrow further.
Not all clients want or need this service but it is a model that has worked and clients have built their property portfolios based on that plan. I get paid for the work I do, it is based on clients needs hence the offer to rebate back any up front commission as they chose the lender and property hence loan amount. I do not sell properties, I do provide property reports to help them in their selection process and due diligence. It is based on a buy and hold strategy.