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Gee, don't hold back. Tell us how you really feel :) Either add more "features" or get rid of it altogether. I agree with your other points. It needs some copywriting skills applied to it.

Well spotted. I went straight for the floor plan. Were you good at those "spot the difference" things when you were a kid?

First thing I noticed was the lack of floor plan. Maybe I'm in the minority, but I love a floor plan. Helps me build a 3D image of the property in my head, when combined with the pics. It's had 850 hits. What's the turnout at the opens? Maybe the inspection times could be listed in the ad?