Follow along with the video below to see how to install our site as a web app on your home screen.
Note: This feature may not be available in some browsers.
What do you think it's worth?
They still have the same staff, the same office/warehouse whatever. Same insurances probably. Same everything. Its just the fact instead of sending to the printer that probably is only charging them small amounts per one to print anyway based on volume they are making it digital and getting it all ready. Sure maybe $20 a year for 1 person's printing costs is light but I wouldn't expect it being much more than that and at the end of the day they are trying to stay in business and keep a few people's jobs in tact.
I have really enjoyed the Digital version of the Kiteboarding magazine - it has a whole heap of extras - such as videos/how tos etc - that dont quite come across in the same way as in print.
In saying that - this particular magazine is FREE - it would go through the same rigour etc as any other magazine - however their business model somehow doesnt rely on $ subscriptions.
Hrmm, good points Jenn on costings - I'd be interested to know the % of expenses incurred for creation (writers, designers etc) and production (print and distribution).
On the whole though our magazines are ludicrously more expensive than in the US. Why do printed magazines cost $10-$15 here when similar ones are $2-$3 over there? I wonder I this is like apple charging Australians more for software/iTunes purchases etc?
Hrmm, good points Jenn on costings - I'd be interested to know the % of expenses incurred for creation (writers, designers etc) and production (print and distribution).
On the whole though our magazines are ludicrously more expensive than in the US. Why do printed magazines cost $10-$15 here when similar ones are $2-$3 over there? I wonder I this is like apple charging Australians more for software/iTunes purchases etc?
Well I couldn't imagine it would be much harder than clicking 'save as PDF' instead of 'print'.
I'm sure it will become apparent when they realise sales are diminishing, most houses in Australia will have a tablet of some kind, and it costs them the same to produce and distribute 1 pdf to 100m pdfs.
The magazine is choc full of ads anyway, so I'm sure they're making plenty...
$20 a year is fair and reasonable.
I think the digital version price should at least reflect the fact that the publisher is not paying for printing and postage costs. I'm guessing that would be worth more than $20 per year.
I have made a point of not subscribing to anything digital or on line that interests me in a magazine subscription.I still look forward to reading a hard copy,and think in a small way supporting jobs in Australia for Australians.I rarely ever buy online either,preferring the shop front experience,may sound like old times,but i sometimes wonder what the future will hold for the kids of today looking for employment.
the problem with buying jobs is that it drags down our national productivity performance - we need to be able to compete in a global economy
Actually that's not correct. It can cost anywhere from $0.03 - $3.50 per EDM/email to send out dependent on whether they're personalised, which software they use to deploy the monthly email, what data source they're using to get the addresses/names, whether the process is automated or somewhat manual, whether the PDF is attached in the email or partially embedded in the HTML or hosted on an external environment to which the receiver needs to click through to download.
If you skip the monthly email to let your subscribers know of the latest edition and wait for them to log/click onto your website to download the latest version, you're potentially losing the amount of views that the ads get and therefore reduce that value, so even without considering the cost of production and distribution, you have the supply/demand to consider and perceived value.
Price is set by demand not cost of production
Wow I never knew there was so much involved - I guess I just think in my work if I want to send an email to 1,000 employees I just highlight the cells in a spreadsheet and paste into BCC. One more click to add a PDF, type a quick generic message and bingo!
Disagree with this.Why does Australia need to compete on the world stage.simple....in reality we dont!