Thank you for all your comments, Kudos to all… Although many of you are in different states and markets I will continue to conduct my open homes.
As a seller I want home opens, as a buyer I prefer them too.
And if I had to twist your arm to do a home open for me I probably wouldn't be using you.
Now, after that comment I will have to tell my reasons why I am not a big fan. And the arm twisting was not from a vendor, it was from my boss. Actually, the large majority of Vendors I speak to don’t like open homes.
Firstly, I work in the Western Suburbs of N.S.W. The homes in our area are typically a “dime-a-dozen”. In other words, if a buyer misses out on my listing, they can buy something else very similar down the road or a few blocks over. Due to this, it’s rare we have buyers fighting over properties for sale.
There are exceptions, sometimes I may get a unique property but at the basic core, we are selling properties between $350,000 - $450,000.
In 9 years I have never had a buyer ring regarding a property and say “I’m not viewing if there is no open home”. I have never had a buyer turn up at an open home which I didn’t know was turning up and buy it. Though I have sold OTHER properties to these types of buyers. I also get to meet a lot of prospective sellers at open homes. Wow, this seems great! Well for the agent anyway….
Here are my concerns and opinions regarding open homes:
Open homes are for the benefit of the Agent. It gives them a chance to put on a ‘show’. Where many people view the property but not many are able to buy. Agent then says “Mr & Mrs Vendor, we had 12 people through the open home and no one has made an offer, we need to drop the price”.
A stated before, the agent gains potential contacts who are thinking of selling (how would you feel knowing your home is being used to source other vendors).
A medium size home appears small the more people you have through at the same time. People are crab-walking down the hallways to get past each other etc.
Some buyers can’t make the time and feel they are inconveniencing the agent if they ask to see the property via appointment (buyers have told me this).
As an agent, it is very hard for me to get feedback from buyers at a busy open home. Not everyone signs the book or leaves real information. Some buyers walk in and out before I get a chance to speak to them.
Quite frankly, if a buyer wants to view a home, I tell them they can view it anytime- 7 days a week.
I have been conducting 5 open homes each Saturday for the past month. None of these properties have received offers from the open home attendees. All buyers go into my database and are contacted when a new listing in their criteria comes on the market. To date, most buyers are:
• Looking for someone else
• Need to sell
• Have “just been keeping an eye out” and been looking for 1 year
• Live down the street and want to compare it to their home
• Looking for a bargain
• Rush through the home because they are running late for another open home
• In the information seeking stage, are yet to speak to bank about finance
So, although the open homes are getting lots of activity, it is not productive activity for my vendor. Sorry for the long post (I could have wrote a lot more believe it or not).