Dear guys,
My latest IP purchase is on a corner block of two high traffic streets that have traffic lights on both of them.
To me it seems an ideal opportunity to put a two-way billboard up and generate commercial rental income (good old GST input credits) on an otherwise residential property. Also seems to be a low cost way of increasing the rental yield on the property.
Practical questions:
-Has anyone done this or know of anyone who has? (What type of experiences?)
-Did they approach an outdoor advertising company?
-How is the best way to achieve the best possible return? (Would expect that I would retain ownership of the sign but have to pay a commission for them supplying the advertising and also replacing the signs on a monthly basis.)
-What sort of costs are involved?
-What sort of information do the advertising companies need before I have discussions with them? (Do I need to spend an hour in peak hour counting the traffic that goes by???)
-Is it better to concentrate on working with a smaller local player or a national one with more access to national advertising campaigns?
Have found this association but would welcome further practical comments.
http://www.oaaa.com.au/oaaa/index.htm
Cheers,
Sunstone.
My latest IP purchase is on a corner block of two high traffic streets that have traffic lights on both of them.
To me it seems an ideal opportunity to put a two-way billboard up and generate commercial rental income (good old GST input credits) on an otherwise residential property. Also seems to be a low cost way of increasing the rental yield on the property.
Practical questions:
-Has anyone done this or know of anyone who has? (What type of experiences?)
-Did they approach an outdoor advertising company?
-How is the best way to achieve the best possible return? (Would expect that I would retain ownership of the sign but have to pay a commission for them supplying the advertising and also replacing the signs on a monthly basis.)
-What sort of costs are involved?
-What sort of information do the advertising companies need before I have discussions with them? (Do I need to spend an hour in peak hour counting the traffic that goes by???)
-Is it better to concentrate on working with a smaller local player or a national one with more access to national advertising campaigns?
Have found this association but would welcome further practical comments.
http://www.oaaa.com.au/oaaa/index.htm
Cheers,
Sunstone.