Not sure if many people within this site are into music and the people that have made it from the 1950's onwards,there is a lot within this lecture that can be used in any business model,and some very good one liners in Iggy-Pop style in business..imho..
https://www.youtube.com/watch?v=f2YU1k8Nmms
https://www.youtube.com/watch?v=f2YU1k8Nmms