Multi-tiered pricing

[mattnz]

Hi all,

I found this article on multi-tiered pricing to be very interesting.

I hadn't thought of it quite in this way before. Some of the examples that they use are great. I think it would be very useful food for thought for the many small business owners on here.

http://www.smh.com.au/opinion/polit...rmed-and-you-may-pay-less-20130115-2crip.html

Cheers,
Matt

 

[vaughan]

Great post, thanks.

 

[cu@thetop]

Excellent post. Plus rep .

 

[wobbycarly]

Wow!!

"New technology is being applied to the task. This newspaper has reported that Australian web-based retailers charge higher prices to customers from wealthier suburbs. Amazon has experimented with charging its regular customers more. The online customers don't know it's happening: they are only presented with one price (which is sometimes a higher price if they are accessing the web from an Apple machine)."

and

" If you make the mistake of getting an Amazon Kindle delivered to an Australian address each eBook you buy from then on will cost more than if you had had it delivered to the US."