Nathan i think u lose a bit of credibility when u say u r not trying to sell anything.
Nothing wrong with promoting ur products and urself, airtime on prime time TV is worth a fortune, a great effort being on there. No need to defend what u r doing just embrace it
Aussie John, Gerry Harvey, Dick Smith etc built their brand with massive media exposure. They in effect were/are the brand.
The ability to play the media game properly can be worth Hundreds of Millions. If you capitalize on it effectively the income generated will mean Nathan's current investments will look like chump change and he can move into a completely different stratosphere.
BTW i hate those crappy shows, that story was all fluff and sensationalism, they could have made it so much more interesting and educational about how Nathan does some of the deals, before and after shots etc but I guess they have to aim at their audience's "intelligence". As for Melissa Opie why the hell was she in it? It was a story about Nathan and then out of nowhere 30 seconds of her talking about her strategy which is completely different to Nathan's but they tried to combine the two as education. Just rubbish..... Stepping off soapbox now....
However that is not Nathan's fault that TT and CA can't put a story together. If you want to reach the masses you have to appear on these type of shows that are widely watched. Many many brands have made a fortune by favorable stories on these shows.
One possible problem is that TT and CA like to attack each others stories and if u ever watched the brilliant show 'Frontline' they showed this perfectly.
Nathan might appear on CA next week walking in slow motion in black and white with alarming music playing in background. A collection of "experts" stating how he is destroying the great Australian dream and then to finish off a young couple with 2.3 kids standing out the front of a house saying they will never be able to buy one like this and it's all Nathan's fault and he is there landlord and keeps putting up the rent!
Nathan I think u need to be a bit careful as there r some crazy people in the lunatic left and on their websites and u will be a target from now on so be careful of that. Personally I don't think I would want the exposure like that and to take away the freedom however I completely understand y u do.
Your 25 and have some massive goals and dreams and that involves building brand Nathan and becoming a mogul on a national stage.
Apart from being a bit more open with your intentions I say good luck and go for it!!
Cheers BT