Yes PB, it doesn't read the way I ment it, but i'm sure most people got the inference. I'll try again - Properties don't sell from ads, the purpose of the ad is to spike or create interest and encourage the reader to phone for more information. If all information is given there is no need to call. I have never yet had someone say that ad is great and I want to buy the house can I come in and sign a contract now?
Have you ever seen those ads that say basically 'pug ugly on the outside but do yourself a favor and have a look inside' Beauty is in the eye of the beholder. Prejudge and you may miss out.
Jon, this is a typical stupid realestate agent attitude. They think that because they get 50 people through the door, that they can justify their unreasonable fee's.
You only need 1 genuine buyer to sell the property, not wasting 50 peoples time to make yourself look good.
If you presented all the information in the advert, this would filter out 90% of the people who will not be interested in your property. if your looking for a 1000sq block, and its only 500sq, why not advertise it, so it filters out people who are not looking for such a property. If your looking for higher yield, lower price, then knowing the rent collected will help here as well..
If your looking for 3 bedroom, but its only 2 bedroom, dont you think that this is good information for people to know?
I don't know why agents are all about smoke and mirrors, thinking they are selling the fountain of youth. Its just a property, present it for what it is, and it will sell.
Unfortunately when agents are advertising a property, at the buyers expense, they are not advertising their clients property, they are advertising a agents office. So when a buyer calls, the agent will try to question the buyer and potentially recommend another property.. this is dishonest as the agents client has paid for the expensive advertising.
This is why agents have as little information in the advert as possible.. basically only saying "We are selling a house" wow, we all know this. If this is what you want to do, the advertising should be at the agents expense, not the sellers.
I personally will never use a realestate agent every again, as I can see is that they are only interested in promoting themselves at their clients expense. I am happy to sell my property myself.. I can do as good as job if not better than a agent, as I know the property inside out, and will be able to answer enquirers far better than a agent can. Agents also waste peoples time, only thinking their time is only important.