Goldman Sachs already posted a note to its instiutional clients about this issue.
Basically they concluded and i have to write from memory here, i cant remember the exact words:
if australia have surplus labour coupled with uncertainty why do you need to advertise. People are sending you their resumes directly, or are getting jobs through the 'network'. So no need to waste money on advertising.
good point,
i agree and the data reflect that drop in advertising doesn't equal rising unemployment.
but what about if advertising is increasing? that must be really good...unless are government relatedjobs that have to follow the advertising procedure.
In any case charts that put together advertising and unemployment are close related (wouldn't diverge)